Illustration Language Development
RiseUp is leading a financial wellbeing revolution that shifts mindsets around money and helps anyone who wants to become financially healthier and happier.
I developed the illustration language for the brand, by creating these doodle-style illustration which possess a clever & minimalistic essence, and resonates with the brand’s positive philosophy, and collaborated across different teams to perfectly tailor illustrative solutions for Brand, Product and Marketing.
Role: Illustration Lead | Client: RiseUp
